The Challenger Sale

The Challenger Sale

Taking Control of the Customer Conversation

Downloadable Audiobook - 2012
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The authors demonstrate that the best salespeople don't just build relationships. Instead, they challenge customers by approaching them with unique insights, tailoring sales messages to specific objectives, and, when necessary, pushing back and taking control of the sale.
Publisher: Prince Frederick, MD : Recorded Books ; [Prince Frederick, Md.] : [Distributed by] RBdigital, 2012.
Copyright Date: ℗2012
ISBN: 9781464043734
Characteristics: 1 audio file (5 hr., 45 min.) : digital.

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