Social Media Marketing for Dummies

Social Media Marketing for Dummies

Online Periodical or Article - 2015
Rate this:
The fast and easy way to get the most of out social mediamarketing

Sharing the wisdom of social media voices Shiv Singh andStephanie Diamond on the latest approaches to social mediamarketing, Social Media Marketing For Dummies presents theessence of planning, launching, managing, and assessing a socialmedia marketing campaign. In an easy-to-read style that is perfectfor time-pressed marketers, this essential guide covers all thenewest and time-tested trends in social media, including reachingyour audience via mainstream platforms; getting social withexisting web properties like a company site, blog, mobile tools,and advertising; making the most of Facebook, Twitter, Google+,LinkedIn, and others; launching a campaign and developing a voice;reaching your audience on key and niche platforms, and embracinginfluencers; and much more.

Social media marketing is a highly-effective way to make a bigbang without spending big bucks--and it's an easy, way toenlarge your audience, reach your customers, and build yourbusiness. With the indispensable tools in this new edition of Social Media Marketing For Dummies , you'll find everythingyou need to make the most of low-cost, timely online marketingstrategies that resonate with consumers and make your brand andbusiness viable in a saturated market.

Gives you an overview of your social media marketingchoices Covers giving social license to employees and metrics Provides the latest trends in social media marketing Includes tips on creating a social media marketing campaign,avoiding common mistakes, and key resources

If you're a busy marketer, small business owner, or entrepreneurlooking to reach new markets with social media marketinginitiatives, this hands-on, friendly guide has you covered.

Publisher: Hoboken, NJ : John Wiley & Sons, [2015]
Edition: 3rd edition.
Copyright Date: ©2015
ISBN: 9781118985359
1118985354
9781118985533
Characteristics: 1 online resource (1 volume) : illustrations.
Additional Contributors: Diamond, Stephanie - Author

Opinion

From the critics


Community Activity

Comment

Add a Comment

There are no comments for this title yet.

Age

Add Age Suitability

There are no ages for this title yet.

Summary

Add a Summary

There are no summaries for this title yet.

Notices

Add Notices

There are no notices for this title yet.

Quotes

Add a Quote

There are no quotes for this title yet.

Explore Further

Browse by Call Number

Recommendations

Subject Headings

  Loading...

Find it at MCPL

  Loading...
[]
[]
To Top