Introduction to Transmedia Typography

Introduction to Transmedia Typography

Online Periodical or Article - 2015
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The future of typography is now. It's a future where type is conquering motion, space, and interaction to play across all media. Imagine type that is alive and dynamic, that adapts to the environment. This is transmedia typography, type that can be expressed in a variety of visual environments, including screen-based, print-based, and emerging media. This course adapts Brad Bartlett's acclaimed transmedia typography class taught at Art Center College of Design and introduces mediatecture (aka media architecture), a ground-breaking course developed by Nik Hafermaas. Bartlett and Hafermaas explore the new ecosystems that typography now resides in and the tools (such as sensors and projectors) that designers can use to develop their own transmedia typography projects. They also provide an outlook on the rich career opportunities in this exciting new and cutting-edge space.
Learn about the future of typography in transmedia and mediatecture, which is changing the way designers develop and apply type to solve design challenges.
Publisher: Carpenteria, CA lynda.com, 2015.
Copyright Date: ©2015
Additional Contributors: Lynda.com (Firm)

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