The Lexus and the Olive Tree

The Lexus and the Olive Tree

Book - 2000
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From one of our most perceptive commentators and winner of the National Book Award, a comprehensive look at the new world of globalization, the international system that, more than anything else, is shaping world affairs today. As the Foreign Affairs columnist forThe New York Times, Thomas L. Friedman has traveled the globe, interviewing people from all walks of contemporary life: Brazilian peasants in the Amazon rain forest, new entrepreneurs in Indonesia, Islamic students in Teheran, and the financial wizards on Wall Street and in Silicon Valley. Now Friedman has drawn on his years on the road to produce an engrossing and original look at globalization. Globalization, he argues, is not just a phenomenon and not just a passing trend. It is the international system that replaced the Cold War system; the new, well-greased, interconnected system: Globalization is the integration of capital, technology, and information across national borders, in a way that is creating a single global market and, to some degreee, a global village. Simply put, one can't possibly understand the morning news or one's own investments without some grasp of the system. Just one example: During the Cold War, we reached for the hot line between the White House and the Kremlin--a symbol that we were all divided but at least the two superpowers were in charge. In the era of globalization, we reach for the Internet--a symbol that we are all connected but nobody is totally in charge. With vivid stories and a set of original terms and concepts, Friedman offers readers remarkable access to his unique understanding of this new world order, and shows us how to see this new system. He dramatizes the conflict of "the Lexus and the olive tree"--the tension between the globalization system and ancient forces of culture, geography, tradition, and community. He also details the powerful backlash that globalization produces among those who feel brutalized by it, and he spells out what we all need to do to keep the system in balance. Finding the proper balance between the Lexus and the olive tree is the great drama of he globalization era, and the ultimate theme of Friedman's challenging, provocative book--essential reading for all who care about how the world really works.
Publisher: New York : Anchor Books, 2000.
Edition: First Anchor Books edition.
ISBN: 9780385499347
0385499345
Branch Call Number: 337 F914B
Characteristics: xxii, 490 pages : illustrations ; 21 cm
Alternative Title: Lexus & the olive tree

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Bududo
Oct 01, 2020

This book focuses on the post cold war global economic environment. The idea is that we have transitioned from a fairly clear cut largely centrally directed conflict in the cold war to a little understood amorphous and distributed engagement called globalization. The actors in this globalization economic environment are not under some centralized control but behave as in a herd - in this case an electronic herd that can shift directions very quickly. Some are in position to take advantage of this and others are bewildered. As this book was first published in 1999, it has aged. Remarkably little was said about China or its methods to achieve industrialization. For that matter, little is made of various theories for countries attempting to achieve industrialization. Instead, there are a number of fascinating anecdotes.

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StarGladiator
Dec 29, 2014

What a colossal idiot. Hello, anybody behind the curtain? Offshore jobs, and without jobs expect Americans to prosper? Frieakman's head is flat! No wonder Goldman Sachs loves Freaky Friedman! [Should have been titled: The Loser and Olive Garden

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